August 4, 2008 @ 9:45 am
The USOC Must Be Stopped
To the US Athletes competing in the 2008 Olympics, we love you. Make us proud. Unfortunately, your organizing committee is making us ashamed.
Recently, one of my favorite local wineries, Olympic Cellars, a jewel of the Olympics (the mountain range, that is) was harrassed by the United States Olympic Committee, citing a violation of the 1998 Ted Stevens Act.
According to the act, 36 U.S.C. Sec. 220501, businesses located in the Olympics (again the mountain range) may use the term “Olympic” in their business names, but must do business locally. So, when Olympic Cellars takes to the Internet to sell their wine, they are in volation of the Ted Stevens Act.
Yeah, that Ted Stevens. They guy who never met a bribe he didn’t like and author of the “personal Internet“.
The 1998 Ted Stevens act is a revision of the Amateur Sports Act of 1978, and establishes a monopoly for the US Olympic Committee. This act simply needs to be repealed or amended in such a way that limits the monopoly to sports and/or sports references. Think about it. If Olympic Cellars was touting themselves as “official wine of the Olympics” that would be a problem. But they are not. They are marketing their “Working Girl Wine.” Leave them alone. And respect our mountains.
The USOC needs a swift kick in the rear. They need to stop pestering small businesses and start doing useful work, like, say, keeping the US Basketball team from blowing up again. Bring it back to the athletics. That’s what the Olympics are about. Sure, sell the sponsorships and licensing arrangements that allow our athletes to train in the best facilities. And protect your image from being damaged or cheapened by imitators.
Speaking of which, does anybody want to wager how much counterfeit Olympics merchandise will be sold just outside of Olympic Village in Bejing??? Or on the Internet from counterfeit merchandisers? What are you going to do about that, USOC?
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